Developing a new brand and ecommerce website for Pump Solutions

We worked with 4i Pumping Services to create and develop a new brand from the ground up, producing branding which will fit in line with their current brand identity. but overall will serve as the store and ecommerce platform for their brand. Our focus was to create a platform which is easy to navigate, showcase complex products quickly, adding in advanced search functionality, taking advantage of the large product base but also showcase search in a more easy to navigate system.

We also worked on PPC Google Ads for Pump Solutions, linking in products from Google Marketplace to showcase their products on search against known brands, helping establish the brand as well as convert more customers over time. Linking in products into Google search from Merchant Centre allows for your individual products to show up at the top of search and also show your prices among other competitors, instantly giving potential customers an insight and chance to increase conversions.

Our SEO services for Pump Solutions started from when we created the brand, optimising and creating their business listing on Google while optimising the website we saw strong initial traction in the rankings and also for keywords where companies pay high cpc to show their brand on, showing our efforts on ranking organically was working effectively. Their rankings continue to grow and show great potential to continue to rank highly.